Chocolat Klaus - Leonetto Cappiello
Archival giclée
Ready to hang
Secure checkout
Made to order
Description
A vibrant Art Nouveau advertising poster by Leonetto Cappiello for Chocolat Klaus, featuring a woman riding a red horse against a black background. A striking and stylish piece of advertising history.
Leonetto Cappiello's 'Chocolat Klaus' is a vibrant example of early 20th-century advertising art. Cappiello, an Italian artist who made his name in Paris, revolutionised poster design with his bold colours, simplified forms, and memorable characters. This poster, created in 1903, promotes Chocolat Klaus, a Swiss chocolate brand. It features a woman in a flowing green dress and a whimsical green hat, riding a bright red horse against a stark black background. The colour palette is striking and immediately draws the eye, a key element in effective advertising. The text 'CHOCOLAT KLAUS' is prominently displayed in yellow, further enhancing the poster's visual impact. Cappiello's innovative approach replaced the detailed, often cluttered, style of earlier posters with a more streamlined and impactful aesthetic. This print captures the essence of Art Nouveau, blending artistry with commercial appeal. It is a piece of advertising history, reflecting the era's optimism and burgeoning consumer culture. As a fine art print, 'Chocolat Klaus' brings a touch of vintage charm and artistic flair to any interior, perfect for adding a splash of colour and a conversation piece to your home.
Return policy
Because every print is made to order, we don't offer change-of-mind returns, refunds or exchanges. If your order arrives faulty, damaged or incorrect, we'll replace it free of charge — just contact us within 48 hours of delivery. EU customers have a 14-day cooling-off right. See our refunds page for full details.
Shipping
We ship worldwide, printing at the production hub nearest to your delivery address. Delivery times and costs vary by destination — you'll see the options available to you at checkout.
Manufacturing
Each print is produced to order using 12-colour giclée printing on FSC-certified archival paper. Designed in Britain and printed at your nearest production hub to reduce waste and speed up delivery.
Chocolat Klaus - Leonetto Cappiello
Our Features
Designed for Lasting Impact
Specific Features
Every Solis piece is made to order with archival, gallery-quality materials built to last.
- Museum-grade giclée printing for rich, fade-resistant colour
- Archival matte fine-art paper, FSC-certified
- Choose poster, framed print, canvas or framed canvas
- Frames in black, natural wood, dark wood or white
- Framed prints arrive ready to hang
Care & Cleaning
To keep your artwork looking its best:
- Dust gently with a soft, dry cloth
- Avoid prolonged direct sunlight
- Never use liquid cleaners on the print or canvas surface
- Keep in a dry, room-temperature space
- Handle prints with clean, dry hands
Materials & Sizing
Museum-grade giclée on FSC-certified archival matte paper, with framed and canvas options.
- Paper sizes: A4, A3, A2, A1, A0 and B2 (50×70 cm)
- Canvas: XS (20×30 cm) to Large (60×90 cm)
- Frames: black, natural wood, dark wood or white
Why Choose Us ?
100% Satisfaction Guarantee
Fast Shipping
Museum-Quality Materials
Artist Biography
Leonetto Cappiello
Cappiello's genius lay in his ability to reduce a product or brand to its most essential element. A mischievous imp for a chocolate company, a green devil hawking bitters – his figures were unforgettable. He embraced caricature and understood the power of visual wit, creating iconic images that resonated with the public and elevated advertising to an art form. This innovative approach earned him the moniker "the father of modern advertising."
His influence extended far beyond his own time. Cappiello's emphasis on striking imagery and simplified design principles paved the way for later advertising giants. Today, his posters remain highly sought after, a testament to their enduring appeal and a reminder of the power of visual communication. Owning a Cappiello print is not just acquiring a piece of art; it's owning a slice of advertising history.
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