Blackglama (Judy Garland) - Andy Warhol
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Descripción
A 1985 screenprint by Andy Warhol featuring Judy Garland, taken from the iconic Blackglama advertising campaign.
This work is a screenprint by Andy Warhol, created in 1985 as part of his Ads series. The image features the actress Judy Garland, derived from a 1968 advertisement for the Blackglama fur brand. The original campaign, famous for the slogan What becomes a Legend most?, utilised high-contrast photography to associate luxury furs with Hollywood icons. Warhol appropriated this commercial imagery, applying his signature method of flat colour application and simplified graphic forms.
The composition centres on Garland, rendered in a palette of bold red, deep purple, and gold. By isolating the subject from the original advertising context and re-presenting it through the mechanical process of screenprinting, Warhol examines the intersection of celebrity culture and consumerism. The repetition of the question What becomes a Legend most? at the top of the print serves to frame the subject as a manufactured commodity rather than a private individual. The work reflects the artist's interest in the mass-produced nature of fame, where the image of the star is consumed with the same detachment as a commercial product.
Warhol's use of synthetic colours and sharp outlines flattens the depth of the original photograph, creating a graphic quality that is synonymous with his output during the 1980s. The print functions as a commentary on the ephemeral nature of stardom, capturing a moment where the boundary between personal identity and corporate branding is blurred. This piece remains a clear example of his practice of recycling existing media to explore the mechanisms of public perception.
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Fabricación
Cada impresión se realiza bajo pedido mediante impresión giclée de 12 colores en papel de archivo con certificación FSC. Diseñado en Gran Bretaña e impreso en su centro de producción más cercano para reducir residuos y acelerar la entrega.
Cuidado y materiales
Características específicas
Cada pieza de Solis se fabrica bajo pedido con materiales de calidad de archivo y de galería, diseñados para durar.
- Impresión giclée de calidad de museo para colores intensos y resistentes a la decoloración
- Papel artístico mate de calidad de archivo, con certificación FSC
- Múltiples tamaños y opciones de enmarcado disponibles
- Marcos en negro, madera natural, madera oscura o blanco
- Las impresiones enmarcadas llegan listas para colgar
Cuidado y limpieza
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- Quite el polvo suavemente con un paño suave y seco
- Evite la luz solar directa prolongada
- Nunca utilice limpiadores líquidos sobre la superficie de la impresión o el lienzo
- Manténgala en un lugar seco y a temperatura ambiente
- Manipule las impresiones con las manos limpias y secas
Materiales y tamaños
Impresión giclée de calidad de museo sobre papel mate de archivo con certificación FSC, con opciones de lienzo y enmarcado.
- Tamaños de papel: A4, A3, A2, A1, A0 y B2 (50×70 cm)
- Lienzo: XS (20×30 cm) a grande (60×90 cm)
- Marcos: negro, madera natural, madera oscura o blanco
Blackglama (Judy Garland) - Andy Warhol
Artist Biography
Andy Warhol
He moved to New York after graduating from Carnegie Tech in 1949 and spent the 1950s as a commercial illustrator. He was successful at it: shoe drawings for I. Miller, album covers, magazine illustrations. The work was loose, charming, and camp. He won awards. But commercial art was not taken seriously, and Warhol wanted to be taken seriously.
The Campbell's Soup Cans came in 1962. Thirty-two canvases, one for each flavour. Then Marilyn, then Elvis, then the car crashes and electric chairs. The technique was silk-screen printing: photographic images transferred to canvas through a mesh screen and printed in flat, commercial colours. The process removed the artist's hand almost entirely, which was the point. Warhol made art that looked like it had been manufactured, in a culture that manufactured everything.
The Factory, his silver-foiled studio on East 47th Street, became the centre of a scene that included musicians, actors, drag queens, socialites, and addicts, sometimes all at once. He made films. He started Interview magazine. He managed the Velvet Underground. He was shot by Valerie Solanas in 1968 and nearly died; he wore a surgical corset for the rest of his life.
His late work, often dismissed, includes the Oxidation Paintings (made with urine on metallic paint), the Shadow series, and the Last Supper paintings. He died in 1987 after gallbladder surgery, at fifty-eight. His estate was valued at around 600 million dollars.
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