{"product_id":"every-girl-pulling-for-victory-edward-penfield","title":"Cada chica luchando por la victoria - Edward Penfield","description":"\u003cp\u003e\u003cem\u003eEvery Girl Pulling for Victory\u003c\/em\u003e (1918) de Edward Penfield es un cartel de reclutamiento estadounidense de la Primera Guerra Mundial creado durante el último año del conflicto. Representa a una joven con ropa de estilo marinero remando en un bote decorado con la palabra \"Victory\" (Victoria), un llamamiento directo a las mujeres para que contribuyeran al esfuerzo bélico mediante el trabajo en fábricas, la enfermería, la agricultura y el servicio administrativo.\u003c\/p\u003e\n\u003ch3\u003eContexto histórico\u003c\/h3\u003e\n\u003cp\u003ePara 1918, Estados Unidos llevaba poco más de un año en guerra. Con millones de hombres desplegados en el frente occidental, el gobierno lanzó una campaña de propaganda coordinada para movilizar a las mujeres hacia roles que mantuvieran en funcionamiento la economía y la cadena de suministro militar. La División de Publicidad Pictórica, un cuerpo voluntario de ilustradores y diseñadores dirigido por Charles Dana Gibson, produjo cientos de carteles para recabar el apoyo del público. La imagen de Penfield se enmarca en esta tradición, utilizando la metáfora de remar juntos para presentar el trabajo de las mujeres en tiempos de guerra como una acción colectiva y patriótica.\u003c\/p\u003e\n\u003cp\u003eLa paleta de colores rojo, blanco y azul del cartel es deliberada y refuerza la identidad nacional. La composición es sencilla y directa: una figura, un bote, una palabra. No hay imágenes de campos de batalla. En cambio, el mensaje se centra en la participación civil, la idea de que la victoria dependía de todos, incluidos los soldados, pero lejos de ser un esfuerzo exclusivo de ellos.\u003c\/p\u003e\n\u003cp\u003eLa metáfora del remo conlleva connotaciones específicas. El remo se asociaba con universidades de élite y la disciplina colectiva; cada remada debe estar sincronizada para que el bote avance. Penfield traslada esta idea de esfuerzo coordinado desde el club de remo hasta la fábrica y la sala de hospital, pidiendo a las mujeres que remen juntas con la misma precisión. El cartel se distribuyó ampliamente durante 1918 y sigue siendo uno de los ejemplos de propaganda de guerra estadounidense más reproducidos en libros de texto y exposiciones.\u003c\/p\u003e\n\u003ch3\u003eSobre Edward Penfield (1866–1925)\u003c\/h3\u003e\n\u003cp\u003eA menudo llamado el padre del cartel estadounidense, Penfield trabajó como director artístico de Harper's Magazine de 1890 a 1901, produciendo más de 100 diseños de portada durante ese período. Su estilo se inspiraba en la xilografía japonesa y la tradición de la \u003cem\u003eaffiche\u003c\/em\u003e francesa: áreas planas de color, contornos marcados y detalles mínimos. Se convirtió en uno de los ilustradores más reconocidos del movimiento Art Nouveau estadounidense, y sus carteles de guerra siguen siendo algunos de los ejemplos más estudiados de propaganda gráfica de principios del siglo XX.\u003c\/p\u003e\n\u003cp\u003eEsta reproducción de bellas artes está impresa en papel de calidad de museo, fiel a los colores intensos y la simplicidad gráfica del original.\u003c\/p\u003e","brand":"Edward Penfield","offers":[{"title":"Fine Art Poster \/ A4 (21x29.7 cm) \/ -","offer_id":56980467745103,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Fine Art Poster \/ A3 (29.7 x 42  cm) \/ -","offer_id":56983242998095,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":true},{"title":"Fine Art Poster \/ A2 (42 x 59.4  cm) \/ -","offer_id":56983243030863,"sku":null,"price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Fine Art Poster \/ B2 (50x70 cm) \/ 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